Leila Obeid, one of the most renowned beauty experts in the Middle East with over 40 years of experience, was titled by CNN as the Beauty Guru of the Middle East.
Obeid has always been the center of attraction of countless TV shows and radios in addition to local and international magazines such as: Annahar Newspaper, Daleel Annahar, Assafir, Al-Mustaqbal, Al Sada, Al Shiraa’, Al Anwar, Al Sharq, Assayad, and Altaa’meen, Sayidaty, Al Hasnaa’, Al Jaras, Hawaa’, Sayidat Al Mustaqbal, Dunya, Rania, Al Shabaka, Dalal, Al Yakaza, Alam Al Araés, Fashion Beauty, Kawalees, Elik, Revere du Liban, Commerce du Levant, Haute Coutre.
Ms. Leila Obeid has a very close relationship with writing ever since her beginning, she writes in several Lebanese, Arabic & International publications such as:
Prestige Magazine, Feminin Magazine, Al Jamila, Laha, Layalina, Al Hasnaa’, Ayoun Loubnan, Al Mourouj, Al balad newspaper, & Al Anwar newspaper. Also, she accompanies travelers on board Lebanese planes through her writings in the magazine “Al Ajniha Al Loubnania”.
Mrs. Obeid was also invited as a public speaker to many regional events and academies.
Obeid was also a member of jury in many award events such as “Murex d’Or “,“Cael” and “ In shape”.
The last 4 attended events were during the “Beauty World Middle East “in Dubai.
As a leading beauty consultant, memac Ogilvy along with Stc launched a mobile app for Obeid offering daily beauty tips and trends.
Leila Obeid, the Lebanese beauty therapist and makeup artist, was chosen by “Procter and Gamble” as “Head and Shoulders” and “Pantene” beauty council and was also chosen by “Unilever” as “Ponds New York” beauty council.
Leila’s eye signature for oriental makeup has led her to become one of the world’s leading names in the beauty field. Her perfection was proven in every aspect of her work in all her center services and especially in Permanent makeup.
Together with her specialized trained staff, Obeid recently launched her franchising manual in the Middle East.
Leila Obeid who is the owner of a high end beauty centre in Lebanon that focuses on taking care of a woman’s complete beauty needs, was also the producer and the host of many hit shows throughout the years such as “Alam Al Sabah“ and “Beauty Clinic” on Future TV where together with a team of doctors, worked to give complete beauty over hauls to needy participants. Obeid was first in creating an extreme make over program in 2003 and was first in expanding the show throughout the Arab world, back in 2006. Currently she produces and hosts her own beauty segment on MTV “Beauty By Leila”.
Leila Obeid’s books “Kingdom of Beauty”, “Natural is Beautiful” and “Oriental Blends”are aesthetic encyclopedias that were named bestsellers in the beauty field.
Spending years of hard working throughout her life where she refused to give up, and continued her success story with so much love and passion.